Happy New Year! As we enter 2023, it's important to ensure that your Personal and Business brand is putting its best foot forward in terms of visual representation. The images seen on your website can be a powerful tool in marketing and attract your ideal clients, and it's crucial to make sure that your images [...]
It's the best time of the year, and at this time of year, we're thankful for all of our clients who have made this year special. We say thank you and best wishes for the holidays in the spirit of Christmas. We'd like to take this chance to thank you for helping our business over [...]
If you’re a business owner or work in business in general then you may be wondering if it’s time to update your corporate photo. If you don’t have one yet then it’s even more important that you review this information and ensure you have a professional photo taken sooner rather than later. When it comes [...]
To the average person, commercial and advertising photography may seem like the same thing. However, they are considerably different as they are used in different scenarios. While both focus on helping you market your business, you need to understand which service to choose based on your needs. Below, we go through both types of photography [...]
Media and PR agencies can always benefit from the use of quality photography. Professional media and PR photography can enhance newspaper and magazine articles, online media, press releases, and a range of other media. Companies can enhance their editorials, articles, and more with the use of photography that complements the written word or even forms [...]
Should you invest in professional corporate photos for your business? Initially, this might seem like another needless business expense. In a time when it pays to keep your outgoings down, can you really afford to spend money on photography? Well, corporate photography is a little bit different. It can present your business with a whole [...]
Events cost a lot of money. According to research by the Business Events Council of Australia, firms spend more than $28 billion on events every year, with the number of events running into the hundreds of thousands. Individuals are also big event spenders. Australian couples, for instance, spend an average of $36,000 on their weddings. [...]
Commercial photography is a key element in any good marketing campaign in all sized businesses. And the trick is to start out strong with key messages visually communicated in a polished professional way and always keep a high consistent standard! Remember - first impressions are so important when a potential new client lands on your [...]
There are some small business tasks that business owners think they can or even should do themselves. The most obvious ones are writing, website design, and photography. It is, after all, possible for a person with even the most basic of skills to do all three of these. However, that doesn’t mean that you should [...]
Corporate portraits (also known as corporate headshots) are an integral component of doing business in the modern world. Whereas the importance of business photography usually takes the centre stage, people often underestimate just how helpful it can be to have a strong corporate portrait attached to your name. What are corporate portraits? A corporate portrait [...]
