Professional photography isn’t just a luxury any more, it’s a necessity. Whether you are building a start-up or leading a marketing team, you need to make sure that you’re investing in your brand. One common question that a lot of business owners find themselves asking is, What’s the difference between business photography and corporate photography, [...]
Introduction Hiring a professional brand identity photographer offers a wide range of benefits for business owners looking to enhance their brand image and reputation. Working with experienced photographers can help you achieve key objectives, including attracting new clients, turning new customers into loyal clients, delivering brand messages effectively and raising brand awareness. In this informative [...]
‘Storytelling is by far the most underrated skill when it comes to business.’ – Gary Vaynerchuk, entrepreneur. Corporate storytelling is the practice of using stories to communicate a company's values, mission, and vision. Frankly, it is the platform for building successful interactions with all customers and stakeholders in the modern business landscape. Professional photography is [...]
We live in a visual world, and with competition for customers more fierce than ever before, it’s not an exaggeration to say that outstanding corporate photography can make all the difference in your quest to make sales. After all, in this day and age, prospective customers are unlikely to read through walls of text to [...]
Running a business is no easy task. There’s a huge amount of competition out there, which means helping your company stand out is exceptionally challenging. Every day, consumers are bombarded with marketing imagery attempting to capture their attention. This makes it essential for your business to make a positive impression from the very first interaction. [...]
Introduction to Corporate Storytelling Through Photography A business is more than just the products or services it offers. In today’s world, when consumers have more options than ever before, buyers want to know about the company’s values, history, employees, mission, and overall brand identity. But they can only know about those things if the business [...]
If you’re a business owner or work in business in general then you may be wondering if it’s time to update your corporate photo. If you don’t have one yet then it’s even more important that you review this information and ensure you have a professional photo taken sooner rather than later. When it comes [...]
Should you invest in professional corporate photos for your business? Initially, this might seem like another needless business expense. In a time when it pays to keep your outgoings down, can you really afford to spend money on photography? Well, corporate photography is a little bit different. It can present your business with a whole [...]
